Blog

Rebranding Your Business: More Than Just a Name Change

Hundreds of companies have rebranded successfully, and thousands more have not. However, a proper rebranding can make all the difference for a ...

Listen Your Way to A Successful Business

How well do you actually listen to your customers?  It’s not enough in this day and age to make a decent product, ...

The Importance of a Strong Employee Handbook

Though many of us take the employee handbook for granted, a well-written and up-to-date handbook is a great tool for both a ...

Shadow Tech: The IT Professional’s Worst Nightmare

Nothing can make an IT manager cringe more than the mention of the phrase “Shadow Tech.” In an age when new software ...

Three Ways to Make People Pay Attention On Twitter

From a business perspective, Twitter is all about gathering a following. The more people following your account, the larger your potential audience ...

Choosing the Best of Your “Best Ideas”

If you work in an environment with creative people and they have the room to think for more than ten minutes a ...

Using Pinterest to Expand Your Reach

Pinterest may not seem like it would be a very good business tool. After all, isn’t it more for DIY projects and ...

Three Tips For Giving a More Memorable Presentation

If you’ve ever been to a conference of any sort, you probably know what we’re talking about when we say “boring.” A ...

The Secrets to Creating a Solid YouTube Channel For Your Business

YouTube isn’t that difficult to understand; you post videos, and people watch them. In fact, the simple platform is probably why it’s ...

Reasons Why Surveying Customers Properly is Important

Surveys—you’re probably sick of them, right? After all, most of us get one every time we talk to, smile at or breathe ...